Malcolm Gladwell [ Google Talk ] PRASAD SETTY: Good afternoon everyone. Welcome to our Talks at Google session today. We are very fortunate to have a guest amidst us who doesn’t need any introduction. Seriously, how many people need an introduction to Malcolm Gladwell? PRASAD SETTY: Malcolm was the bestselling author of “The Tipping Point,” “Blink,” “Outliers,” et cetera. He’s received many honors.
Malcolm Gladwell [ University of Pennsylvania ] I was recently asked to give a public lecture at the University of Pennsylvania on the subject of “proof.” My question is: How much proof do we need about the harmfulness of something before we act? I began with the strange history of how long it took for society to grasp the seriousness of black-lung disease,
Malcolm Gladwell [ PopTech Talk ] Under-capitalization refers to any situation where a business cannot acquire the funds they need. An under-capitalized business may be one that cannot afford current operational expenses due to a lack of capital, which can trigger bankruptcy, may be one that is over-exposed to risk, or may be one that is financially sound but does not have the